Skip to content
Immigration Law Firm MarketingA Rocket Launch Media company

EB-5 and E-2 Investor Visa Leads for Immigration Law Firms

Low volume, long decisions, high value. Investor clients move slowly and choose the attorney they trust with their money and their family's future.

Book a Call

What people search for

DataForSEO estimates for the United States, pulled November 2026:

"eb5 lawyer"
about 1,300 searches a month. Advertisers bid about $13.25 to $58.23 per click.
"eb-5 lawyer"
about 1,300 a month. Bids run about $10.91 to $48.48.
"e2 visa lawyer"
about 320 a month. Bids run about $17.86 to $69.45.
"e2 visa attorney"
about 140 a month. Bids run about $21.86 to $77.06.
"eb5 lawyer near me"
about 50 a month.

Counting duplicates once, investor visa lawyer searches come to about 1,810 a month. Average click costs run from about $28 to $66.

Research searches: "e2 visa" gets about 9,900 a month, "eb-5 visa" about 8,100, "eb5 visa" about 6,600 and "eb5 investment" about 1,300.

These numbers cover searches made inside the United States. Many EB-5 investors start abroad, so US data understates total interest.

"eb5 lawyer" has cooled this year, from 1,900 searches in October 2025 to 590 in September 2026.

Who the client is

EB-5. A high-net-worth person or family. Some live abroad. Some are already in the US on a work or student visa and want a path that does not depend on an employer. Parents sometimes invest so a child can stay.

E-2. An entrepreneur from a treaty country who plans to buy or start a US business and run it.

Before they call, they worry about:

  • Documenting where the money came from
  • The safety of the investment itself
  • Choosing between a regional center project and a direct investment
  • Children's ages and timing
  • Total cost, including fees beyond the investment
  • Whether the lawyer is independent from the project

That last point is a trust issue. Investors want to know the attorney works for them.

Channels that fit

  • Google search ads

    best fit

    Few searches, serious intent. Bids are high, so tight keywords and good landing pages matter. See Google Ads for immigration lawyers.

  • SEO

    best fit

    Investors read deeply. Guides on source of funds, EB-5 compared with E-2, and options for people already here on other visas bring the right readers. See SEO for immigration lawyers.

  • AI search

    strong fit

    Wealthy, busy people ask AI assistants to compare options. Specific pages help your firm appear in those answers.

  • Meta ads

    narrow fit

    Useful for follow-up ads to site visitors and for inviting people to a webinar. Broad lead forms tend to pull unqualified inquiries. See Facebook ads for immigration lawyers.

Ad angles that stay inside bar rules

  • "EB-5 or E-2? An immigration attorney explains the difference."
  • "On a work visa and thinking about EB-5? Learn how the process works."
  • "Source of funds questions? Talk with an attorney before you invest."
  • "Buying a US business from abroad? Ask about the E-2 visa."

Extra care applies here:

  • No promotion of specific projects
  • No mention of returns or investment performance
  • No promised approvals or timelines
  • No investment amounts in ads, since the legal minimums change

Attorneys give legal advice. Investment advice belongs to licensed financial professionals, and the ads should respect that line. Your firm approves each ad.

What intake should ask

  1. What is your country of citizenship? (E-2 depends on it.)
  2. Are you in the US now? If so, on what status?
  3. Are you looking at EB-5, E-2 or not sure yet?
  4. Do you have investment funds available now, or are you planning ahead?
  5. What is your timeline, and are children part of the application?

Question 4 is the main filter. It separates people ready to act from people at the reading stage. Both are worth keeping. They get different follow-up.

How we run it

  • Search campaigns on EB-5 and E-2 lawyer terms with separate landing pages.
  • A long follow-up path. Intake automation keeps in touch for months with useful updates, because that is how long these decisions take.
  • The AI receptionist answers across time zones and books consults for callers abroad.
  • Every lead and note sits in Rocket Reach, our CRM.
  • Leads come from your firm's own ads and pages. We do not sell shared lead lists.

Frequently asked questions

How many EB-5 leads should a firm expect?

Few. The search data shows under 2,000 lawyer searches a month in the whole country. Judge this campaign by signed cases. Lead count will always look small.

Can we advertise to investors outside the US?

Ads can run in other countries. Each country has its own ad and legal marketing rules, and your bar's rules follow you. We plan this country by country with your approval.

Should EB-5 and E-2 be one campaign?

No. Different clients, different budgets, different questions. Split them.

Why not buy investor lead lists?

We do not sell or use shared lists. A person who found your firm through your own page already has a reason to trust you.

Other case types

Want more qualified investor consultations?

Book a Call