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Immigration Lawyer Leads From Facebook and Instagram Video Ads

We write the scripts. A presenter records them. Leads land on a booking page made for your firm.

Your attorney never has to be on camera. You get a steady flow of people asking for help with the cases you want.

New consultation

  • Ad seen
  • Lead answered
  • Follow-up sent
  • Consultation booked
BOOKED

Why Video Ads Work for Immigration Firms

People choosing an immigration lawyer want to feel understood before they reach out. A short video that speaks to their situation, in their language, does that faster than a text ad.

  • Facebook and Instagram reach people where they already spend time
  • Video builds trust before the first call
  • Ads can run in English, Spanish or both
  • You choose the case types to target: asylum, family petitions, citizenship, work visas or complex cases

What You Get

  • Ad strategy built around your case types, cities and ideal client

  • Video ad scripts written for your firm

  • Presenter-recorded videos. Your attorney stays off camera.

  • Meta campaign setup and management on Facebook and Instagram

  • Landing and booking page where leads pick a consultation time

  • Lead routing straight into your CRM and follow-up system

  • Ongoing creative testing on retainer

Leads Are Only Half the Job

An ad that brings in a lead nobody calls back is wasted spend. That's why lead generation connects directly to our intake automation. Every new lead gets an instant reply, follow-up and a link to book.

See intake automation

Results

Olympic Law Center & Associates, Los Angeles (Gabriela Kreutzer)

Lead Generation

39 closed opportunities worth $187,750 from $6,906.36 in ad spend

  • 39 closed opportunities
  • $187,750 closed opportunity value
  • 27.2x value to ad spend

Closed opportunity value is what the firm recorded in its CRM. It is not cash collected and not profit.

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Karikari & Associates, New York (Gerald Karikari, founding partner)

Lead Generation

$1,663.12 in Meta ads turned into 535 leads and 174 booked consultations

  • 535 leads at $3.11 each
  • 174 consultations booked
  • $1,663.12 ad spend

Pipeline value is potential case value entered by the firm. It is not collected revenue.

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Frequently asked questions

How do immigration lawyers get leads?

Immigration lawyers get leads from paid ads, Google search and maps, referrals, directories and AI search tools like ChatGPT. Paid video ads on Facebook and Instagram are one of the fastest ways to start a steady flow.

Do I have to be in the videos?

No. We write the scripts and a presenter records them. Your attorney can stay off camera.

Can you run ads in Spanish?

Yes. We can run Spanish, English or both, with a matching Spanish booking page and follow-up.

Which case types can you target?

Asylum, green cards and family petitions, citizenship and naturalization, work visas and complex cases. We build campaigns around the cases you want more of.

How much should I spend on ads?

It depends on your city and case types. We'll recommend an ad budget on the call, separate from our fee.

Are these leads shared with other firms?

No. The ads run for your firm and the leads come to your firm.

Intake Automation

Every lead gets an answer, a follow-up and a path to book.

Learn about intake automation →

Local SEO and Google Business Profile

Show up when someone in your city searches for an immigration lawyer.

Learn about local SEO →

AI Search Visibility

Get named when people ask ChatGPT, Perplexity or Google AI Overviews for help.

Learn about AI search visibility →

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Start Getting Leads That Book